Looking for a guide to help you price your coaching services? Well, you’ve come to the right place my fellow Coachpreneur!
I see you š.
You’ve finished all your training…
You have these amazing ideas, and you are…
Ready to conquer the world with your transformative coaching services.
But before you dive headfirst into your new adventure, there’s one crucial aspect you need to tackle: pricing your coaching services š¬.
Don’t worry, I’ve got your back. In this blog post, I’ll share with you helpful and practical steps you can take right now to start pricing your coaching services. Now, let’s get down to business and see what data is already out there before we get into the steps you will take to determine the best pricing for your UNIQUE and VALUABLE coaching services.
What Does The Market Say About Pricing Coaching Services?
According to data provided by ICF, life coaches charge an average of $100 to $300 per hour, business coaches range from $200 to $600 per hour, and health coaches typically charge between $50 and $200 per session. These figures provide a starting point, but remember, every coach is unique, and your pricing should reflect your worth and the value you’re providing.
Guide To Pricing Your Coaching Services
Step 1: Know. Your. Worth.
Before setting your prices, take a moment to reflect on your qualifications, experience, and the results you deliver. What sets you apart from other coaches? Understand your unique value proposition, because that’s what will make your services irresistible. Embrace your expertise and acknowledge your worth.
Step 2: Research the Market
Scour the web, dive into forums, and reach out to fellow coaches. Understand the pricing trends in your niche. What are other coaches charging for similar services? While it’s important to stay competitive, don’t undervalue yourself. Strike a balance between attracting clients and ensuring your services are valued appropriately.
Step 3: Define Your Ideal Client
Identify your target audience, their needs, and their financial capacity. What value does your coaching bring to their lives? Tailor your pricing strategy accordingly. Remember, you’re not just selling coaching sessions; you’re offering a transformational experience. You also need to go back to step 2 and research to make sure that ideal client can afford the services you’re offering. If not, re-evaluate your target market and NOT your value-based pricing.
Step 4: Structure Your Offerings
Consider the format of your coaching servicesāindividual sessions, group programs, or VIP packages. Each format may have a different price point. Determine the duration, frequency, and level of support you provide. Break down your offerings into irresistible packages that cater to different budgets and needs.
Step 5: Test, Tweak, and Triumph!
Once you’ve set your initial prices, put them to the test. Start with a few clients and gather feedback. Monitor your results and be open to making adjustments along the way. Remember, pricing is not set in stone. In fact, in my next post, we’re going to discuss why you need to raise your coaching prices!
Ready, Set, Go Forth And Price Your Coaching Service…
So, my fellow coaches, it’s time to embrace your worth, do your research, define your ideal client, structure your offerings, and be open to refining your approach. Remember, confidence is key. Set your prices with pride, knowing the value you bring to your clients’ lives. You make a difference!
Don’t wait for the perfect momentāseize it now! Start by implementing these five steps, and watch your coaching business soar to new heights. Let me know how it goes in the comments below!
Additional Resources For Your Coachpreneur Journey
- 5 Easy Lead Magnet Ideas for New Coaches: Boost Your Business with Valuable Content (Includes Examples) – read post here.
- Starting a Coaching Business? Well, We Have A FREE eBook With Steps To Get You From Passion to Profit – learn about FREe eBook here.
- Master Your Lead Magnet Strategy with Our Ultimate Checklist-Ideal For New Coaches! – check out checklist here.